Louis Vuitton City Guides Packaging

Tuesday, November 24, 2009



Designed by BETC Design   

I love the use of colour with this package. Chocolate is the new black at the moment. Especially with bright colours.
The redesigned City Guide boxes reference the heritage of Louis Vuitton, draws inspiration from a vintage luggage labels and travel trunks.

While deep brown makes an appearance, adding its distinct character to the collection, the guide still features the bright colours that have become its trademark over the past ten years. 
Pistachio Green for the European cities, Royal Blue for Paris, Rosewood for Tokyo, Magenta for Mumbai, Buttercup for New York and Almond Green for Miami.